Gigi's Cupcakes has a Gigi's Reward program.
Here's what they wrote:
We love our customers and want to reward you with each purchase you make! It takes less than a minute to sign up!
For every dollar you spend you get a point, at 50 points get $5.00. Sign up today and we will also give you 25 points, so you will be half way there! We also give you a free cupcake on your birthday.
Go here to learn more.