Walmart & Publix publish price comparisons for the same week claiming lowest price

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It's getting interesting in the

e in Central Alabama.

Go

post about Walmart's targeted ad appearing in

The Birmingham News

last month.

In today's

The Birmingham News

on page 3A Walmart published another "See For Yourself Birmingham" ad boasting a 14% savings for their compensated shopper "Kristi"   -- Don't worry it wasn't me -- I spell my name Christie.

Anyway -- Kristi shopped at the Walmart on Parkway East and at the Publix on Montclair Road.

Walmart claims a 14% savings difference over Publix.


Here list was kinda average - nothing like the previous ad I

re.

There were a few things I would have bought differently -- for instance Rotel Diced tomatoes were purchased when she could have purchased the Red Gold diced tomatoes that were buy one get one free.  She could have purchased one for only 69 cents.

Go here

Here are here Walmart and Publix receipts (altered for publication):

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Here's a picture of today's ad with the fine print:

Screen shot 2012-09-16 at 8.53.50 AM.pngChristie Dedman

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