How Advertisers Part You and Your Money
Prairie Eco-Thrifter
NOVEMBER 16, 2015
Or we need more beautiful skin or hair, or we must smell good all the time. By showing us that an elite group of beautiful, wealthy, smart (or etc) people use their product, advertisers attempt to elicit a sense of envy, making us want to buy their product to raise our status to that of those shown in the ads. Sense of urgency.
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