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Book Nook - FLIGHT PATHS: How a Passionate and Quirky Group of Pioneering Scientists Solved the Mystery of Bird Migration

Motherhood Moments

First as an independent contractor helping promote research published in AOS’s scientific journals, and then as their first full-time communications staffer, Heisman used social media, press releases, blog posts, and more to bring cool bird science to the broader scientific community and the public. Thanks for reading!

Flights 100
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Why Buying Green Is Not Always Eco-Friendly.

Prairie Eco-Thrifter

They have assembled teams of charlatans with the goal of tricking you into buying products you don’t need just because the product is “green” – and they are very good at their jobs. A few years back I received a press release about a “green” mansion that some billionaire was building. Don’t fall for it.

Green 254
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Can’t Afford Private School? It May Not Matter.

Prairie Eco-Thrifter

In a Times article Are Private Schools Really Better , the author quotes Jack Jennings statement in the press release about the report: “Contrary to popular belief, we can find no evidence that private schools actually increase student performance.

May 188
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50 Best Small-Business Ideas – NerdWallet

Savings Corner

Just like some of these other B2B examples, small businesses often hire outside PR agencies to assist with their public image and presence — including business marketing, events, press releases, outreach and more. But before you start prescribing those spinach-and-chia smoothies, do your research about licensing requirements.